About us
PMF is one of the most active and fast growing independent market research companies in Africa and Middle East. We help companies to solve their most complex strategic challenges in development, marketing and communication. Spans more than 50 countries in Africa, Middle East, Asia and Europe.
PMF is a full-service marketing research company helping clients obtain practical information for business decisions in:
- Customer satisfaction and Loyalty
- Brand management
- New product research
- Employee satisfaction
- Customer retention, lost customer and win-back.
We conduct surveys using all quantitative methodologies such as F2F, online, telephone etc…
In addition to tried-and-true qualitative research methodologies, our moderators and expert interviewers using finest tools for focus groups, Car clinics and in-depthinterviews.
PMF also offers a true solution for integrating quantitative and qualitative research methods that is extremely effective and very affordable.
We have been successfully providing quality service since 2006, helping companies:
Identify unmet consumer and business-to-business needs, screen concepts and plan for marketing communications to support the successful launch of new products using our decades of experience in new product development across a wide variety of industries.
Develop brand strategies that effectively support their identity and positioning, capitalizing on our years of client-side brand management and brand research experience.
Understand the behaviour of their current customers, lost customers, potential customers, and employees (internal customers) by uncovering and tracking the factors that affect satisfaction and loyalty.
We deliver, to our clients and respondents, better quality service and the premier standards of professionalism and reliability, thereby achieving market supremacy in marketing research.
To provide benefit to clients and our company through a pioneering environment, which maximizes technology and demonstrates a commitment to the ongoing development of our staff and facilities in order to remain at the forefront of our industry and ensure financial stability and long term growth.
We take our partnership with our clients very seriously. We know that the success of research depends on the quality of information we deliver and on the accuracy, timeliness and manner in which the data is presented. We guarantee the accuracy of the data we deliver. Above and beyond that we provide the finest facilities and equipment available and truly superior levels of service at all phases of the research process. We invite you to share in the benefits of partnering with a true leader in the research industry.
Founded in Egypt by: Ahmed Elbanna in 2006, Pyramids Market Facts (PMF) Co. has grown steadily, providing market research services to a long list of clients with an expert staff committed to quality state-of-the-art data collection and maximum customer satisfaction. Before starting his market research company, Ahmed previously worked more than 10 years at TNS Global in Egypt, he worked as a free-lancer field manager for more 4 years (Served large market research companies in all over the world) the work projects were in Egypt, North Africa, more than 25 African countries and more than 10 countries in East Asia.
Proven ability to recruit, train, develop and maintain a team of professionals. Excellent interpersonal skills, analytical, decision making and strategic planning skills.
-For the past 11 years, Pyramids Market Facts (PMF) has been running its own client satisfaction program in all countries it worked with (more than 50 countries) and achieved 100% satisfaction for the projects.
-Our staff is our best asset. Our backbone is formed by a team of the most experienced, highly trained researchers in the country.